Marketing & contentframework

Community-led growth playbook

Problem solved: Generic "build a Discord" advice fails because community is built around identity, not product; a 5-stage playbook plus platform selector and warning-sign metrics keep the flywheel honest.

TierCCatalog — Pattern outlined, candidates for deeper work
EffortM · Weeks

What

A community-marketing skill walks 5 stages (foundation → seeding → activation → ritual → expansion), a platform selector matrix (Discord vs Slack vs Circle vs subreddit vs Indie Hackers vs Figma community), and weekly health metrics that flag a dying community before it dies.